Not that long ago, I was dismissive towards Merino T-Shirts:

• “Why would anybody spend 80€ plus for a T-Shirt?”
• “It has to be an accessoire for people who need to spend money to get themselves to go hiking.”

Then, I realized something: Merino T-Shirts are more versatile than cotton ones, are five T-Shirts in one, and with that, a real alternative to normal clothing.

Way #1: You can wear them in many more environments.

Ever feared riding up that hill and then being cold afterwards?
They keep you warm even when they’re wet.

Ever feared you’d smell too much after that?
They smell way less.

And now the big one:

Way #2: They are five T-Shirts in one

• They take up less space
• They reduce your choices of what to wear
• You don’t need to wash that often, etc.
• They are cheaper: Assuming a normal T-Shirt costs 20€, a T-Shirt you can wear for 5 days straight but costs 80€ suddenly sounds like a good deal, doesn’t it?

(What do you think about Merino T-Shirts? Is there anything I’ve missed?)